An education CRM is specifically designed and built for the education industry. It understands the nitty gritty of the admission process and serves as a centralized platform that empowers your teams to scale your admissions systematically. From centralization of leads across sources to lead allocation to different team members, from personalized marketing automation to counsellor productivity mapping, from campaign tracking and optimization to real-time reporting and analytics, it unifies all the scattered approaches and silos between your admission teams, and empowers you to attract, engage and enrol candidates efficiently.
A prospective student might register a lead through email, social media, website, publishers, agencies, ads or simply, by walking in. The very first way in which an education CRM helps you is by centralising all your incoming leads across channels in one place.
Ensure 360° Engagement with Lead Nurturing System Deliver targeted, omnichannel engagement experiences to your prospects that bolsters their decision to join your institution.
Once all your leads are centralised, they can be allocated to your counselors dynamically based on custom business logic or in a simple round-robin fashion.
When it comes to running marketing campaigns for education institutes, you can follow either of the two approaches – spray & pray campaigning or progressive campaigning.
A CRM is a customer-centric system that can help education professionals nurture relationships with prospects and enrollees, produce data-driven insights to illustrate progress towards goals, and streamline their admissions and marketing initiatives to save time and effort.
Centralize, manage and distribute admission leads captured from different sources to nail every opportunity and eliminate the industry-wide problem of lead leakage and lead duplication.
Run data-driven, progressive campaigns instead of spending on the basis of assumptions. Know the exclusive impact of your lead sources in your admissions and optimize your marketing campaigns in real time.
Automate personalised, targeted marketing communication to prospective students to improve engagement and scale your enrolments.
An industry first, the NoPaperForms Publisher Panel empowers publishers and digital agencies to plan, track, and optimise their delivery for their partners with real time transparency, all while maintaining the highest levels of privacy for institutions.
Adopt a 360° targeted approach to reach out to your students with real time Custom Audiences on Facebook and Google Remarketing for colleges and universities.
Real time education trends, reports, and analytics help you take decisive actions with a comprehensive One-View Dashboard with configurable dashlets. Get a complete picture of your ongoing admission cycle in a few clicks!