REAL ESTATE

Ensure zero lead leakage with CRM in Real Estate Companies

By adopting CRM in real estate companies, brokers can address the issue of losing leads to manual systems like spreadsheets. Gone are those days when sales teams have to input every lead in paper-based systems or in Excel. With a real estate CRM like ours, you can easily capture property inquiries from all your marketing campaigns, including digital ads (Google, YouTube, etc.), social (Facebook, LinkedIn, etc.), traditional ads (print, TV ads, etc. via phone calls), website, real estate marketplaces (CommonFloor, MagicBricks, etc.). The best realtors trust our Real Estate CRM to sell more properties. We have compiled the learnings and practices followed by the best realtors in a Real estate sales EBook. Beyond capturing leads from campaigns, you can analyze these leads with your CRM. Identify which campaigns are doing well and which ones require serious optimization. If need be, carry out A/B tests of your content on each platform to see what works. This is because the demographics of prospects vary per platform. The kind of people on LinkedIn will mostly differ from those on Instagram. Hence, they’ll require different strategies. Often times, your CRM can point this need out to you.